Counting Down & Counting On

We are just a few weeks away from closing the books on new loans to close in 2018. In some cases there are lenders already shying away from loans that have to close in 2018. One of the key strategies is to NOT be that lender that states you can get it done, only to leave everyone in pain when they can’t get it done. That means doing the right thing by doing your job correctly. Here are a few things to keep in mind:

  • Never commit to closing if you aren’t 100% certain it can close.
  • Know when the last day is that you can accept completed applications that can close this year.
  • Be specific about your preapproval and all the surrounding players being on the same page and able to complete the tasks at hand by the date due.
  • Know the calendar! Christmas and New Year’s Day is a Tuesday this year. Are you open and available to close loans on 12/24 and 12/31? What about Title, Insurance, and others?

The key is to be very clear and specific about what you need and what is possible! Many Realtors® are pushing to get deals closed because it impacts their commission schedules. One deal not closing could cost them thousands in future commissions! The flip side to that is that many Realtors® may have a listing that has to sell by the end of the year, and they need to trust you at your word that you can get it done!

People are counting down the days to the end of the year. Those people need to know they can count on you to be the professional that can live up to your word and deliver the process that makes it possible. So as we count down the days, be very clear about your capabilities and that of your team. There are real people involved and success will reap rewards, but failure to deliver can be devastating to all involved. I have seen people make their reputations and destroy them in the last few weeks of the year!

So as your counting down the year, be certain that those who trust you can truly count on you to get done what you say will get done!

For questions or comments:

Published by

Mike White

Improve My Tomorrow Coaching is a company founded by Michael F. White to help mortgage professionals reach their true potential. Based on a belief that working the fundamental principles of the loan origination business combined with a solid system to leverage your day to day business into a self sustaining career! If you are looking to generate consistency in your business, you need to know and implement the fundamentals. Once you know what to do and when to do it, being a mortgage professional is fun, challenging, and profitable. Since the average loan originator in the country closes less than three loans a month, the average originator is unaware that closing seven, ten, twelve or more loans per month is often easier and less stressful than just two or three! If you are tired of the pain and punishment of not knowing where your next deal is coming from; if you spend more time being “busy” instead of “productive”; you need to look and see how we can help you get to a whole new level of business. Take some time to explore this website and read all the free information. If you find some things that cause you to rethink how you are currently doing your business, let us help you! It starts with YOU! There are two programs you can choose, a group program and private coaching. Please look at both before you make your choice.

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